Usługa działa bez dodatkowych formalności i jest dostępna z poziomu aplikacji bankowej. Klienci korzystający z BLIK Płacę Później mogą wykorzystać przyznany limit do 4 tys. zł.
Firmy wskazują, że nowa forma płatności ma odpowiadać na rosnącą popularność spontanicznych podróży oraz szybkich decyzji zakupowych. Chodzi przede wszystkim o segment lotów i krótkich wyjazdów typu city break, które należą obecnie do najszybciej rosnących kategorii w turystyce online.
Jak podkreśla eSky, użytkownicy coraz częściej reagują na krótkoterminowe promocje i atrakcyjne ceny biletów. W takich sytuacjach konieczność natychmiastowego opłacenia rezerwacji może być barierą dla zakupu. Odroczona płatność ma umożliwić szybsze podjęcie decyzji o wyjeździe bez jednorazowego obciążenia budżetu.
BLIK zwraca z kolei uwagę, że usługa wpisuje się w rozwój rynku płatności odroczonych w Polsce. Według przedstawicieli spółki użytkownicy korzystają dziś z systemu średnio niemal 8,5 mln razy dziennie. Rozwiązanie „kup teraz, zapłać później” ma dawać większą swobodę w planowaniu wydatków i dopasowaniu momentu spłaty do terminu wpływu wynagrodzenia.
Wraz z uruchomieniem partnerstwa firmy przygotowały promocję dla klientów. Osoby, które dokonają rezerwacji w serwisie eSky.pl i wybiorą płatność BLIK Płacę Później, mogą otrzymać do 50 zł zwrotu za zakup podróży.
Niedawno pisaliśmy, że eSky wprowadziło do aplikacji mobilnej asystentkę podróży opartą na sztucznej inteligencji. My AI Assistant, czyli eSky MAIA, ma być jednym z najbardziej zaawansowanych narzędzi w branży turystycznej w Europie – zapewnia firma w komunikacie.
Z kolei w kontekście BLIKA warto przypomnieć, że współpraca rozwijana przez europejskie firmy płatnicze skupione wokół inicjatyw EuroPA i EPI ma objąć także BLIKA. Współpraca pomiędzy wieloma systemami ma sprawić, że w tym i przyszłym roku możliwe będzie wysyłanie pieniędzy przez użytkownika BLIKA do odbiorcy korzystającego np. z hiszpańskiego systemu Bizum, portugalskiego MB Way czy EPI, mimo że obie strony używają różnych rozwiązań płatniczych.
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